Kevin Charef serves as the Director of Digital Marketing, Content, Media, Social & Omnichannel at Novartis since June 2023, focusing on digital innovation in oncology, neurology, rheumatology, immunology, hematology, dermatology, and cardiology. Prior to Novartis, Kevin founded Emerald & Partners, providing digital strategies for business growth from January 2022 to June 2023. Kevin's earlier experience includes roles as Associate Director of Digital Innovation & Omnichannel at Allergan Aesthetics from March 2020 to June 2023, Global Director of Digital Marketing at Allianz from January 2018 to February 2020, and EMEA Director of Digital Innovation & CX at ADP from January 2014 to January 2018. Additionally, Kevin was the Global Head of Digital & eCommerce at LVMH, overseeing digital strategies in luxury branding, and held various digital project management positions at Dentsu Aegis Network, Christian Dior Couture, Bouygues Telecom, and CANAL+ Group. Kevin holds multiple degrees in International Communications, Marketing and Communication, and International Business from esteemed institutions including Sciences Po Aix and Loughborough University.
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