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Melissa Max-Macarthy is a global strategy and innovation leader with over 15 years of experience in management consulting, advising C-suite executives across various industries, including financial services, life sciences, retail, and consumer goods. Currently, Melissa serves as the Managing Director and Head of Retail Strategy and Innovation at NatWest Group while also leading an independent C-suite advisory firm specializing in product innovation and growth strategies. Previously, Melissa held positions at Accenture and EY-Parthenon, where they excelled in digital transformation and strategic leadership, driving significant revenue increases and fostering cross-cultural collaboration. Melissa's academic background includes a Law LLB from the University of Leicester, and they are passionate about leadership, technology, and empowering women in the workplace.