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Jennifer Perkins

Senior Researcher, Design Research & Innovation

Jennifer Perkins is a Senior Researcher in Design Research and Innovation at Nationwide, where they focus on uncovering customer insights and representing the voice of the customer. With past roles including Director of Customer & Brand Insights while self-employed and Director of Account Planning at Mullen, Jennifer has extensive experience in qualitative research and marketing strategy. They hold a Bachelor's degree in Sociology and Anthropology and have received certification in Human Centered Design from the Luma Institute. Additionally, Jennifer completed formal training from the Riva Institute, known for its expertise in qualitative research.

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Pittsburgh, United States


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