Chris Campbell is an experienced executive with a diverse background in leadership roles across the financial services and insurance industries. As President and Chief Operating Officer at eFinancial from 2017 to 2022, Chris successfully returned the organization to profitability and grew revenue by 60%, positioning the company for a successful IPO. Previous roles include Director of Strategic Planning at CNA Insurance, and Senior Vice President of Marketing Communications at CNO Financial Group, among others. Chris is currently serving as the Chief Executive Officer and Chairman of the Board at BetterLife, focusing on member-centric financial products, and as an Advisory Board Member at Lighten, aimed at innovating end-of-life services. Chris holds an MBA from the Kellogg School of Management and a BA from Dartmouth College.
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