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Melissa Lacks Friedman is currently the Sales Director for Brand Partnerships at Moonbug Entertainment, a position held since 2024. Prior to this, they served as Director at VaynerMedia from 2021 to 2024 and Group Account Director at Catch New York from 2018 to 2020. Melissa has also held various roles in media and advertising, including Media Director at CMI Media Group and Senior Manager at Modern Luxury. They began their career as a Promotions Coordinator at Clear Channel Corporation and Ventura Associates International LLC. Melissa graduated from the University of Hartford in 2007.