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Phoebe Kingdon is a skilled marketing professional with extensive experience in managing marketing initiatives and CRM systems across various industries. Currently serving as CRM Business Partner for Michelin in Europe since September 2021, responsibilities include project management for the integration and optimization of a new CRM system. Previously, as European Marketing Manager at Maxxis Tyres, Phoebe successfully executed innovative marketing campaigns, including an influencer recruitment campaign and a global website rollout. With a background as Head of Marketing at Automotive Brands, Phoebe developed successful product launches and managed multi-channel campaigns. Additional expertise includes strategic marketing roles at Core Equipment Ltd, GreenStone KBB, and Hammonds Furniture Ltd, alongside an educational foundation in law.