John Makhijani currently serves as a Senior Manager in Marketing Analytics at MetLife, following extensive experience in data science and media consulting. As a Data Science Consultant at JSM Media, John Makhijani specializes in helping brands reach minority customers through comprehensive analysis of first-party and market data, utilizing advanced statistical techniques. In addition, John Makhijani is the founder of a media consulting and television production company, where responsibilities include analyzing digital data for content decisions and managing multi-platform marketing campaigns. Previous roles include Data Scientist at LS Direct and Research Data Science Contractor at NBCUniversal, focusing on data evaluation and visualization. John Makhijani has also held leadership positions at Indo American Enterprises, where contributions significantly impacted Bollywood programming in the U.S. John Makhijani holds a Master of Science in Statistics from Baruch College and a Bachelor of Science in Business Administration with a concentration in Finance from Long Island University.
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