Edi Firer has extensive experience in sales and management, having served as Store Manager at Bug Multisystem Ltd. from November 2007 to May 2016, where responsibilities included providing technology solutions and managing customer retention networks. Since 2016, Edi has held the position of Head of Sales and Contracts in the Professional Services Department at Matrix. Educational qualifications include a Master of Business Administration (MBA) with a focus on Marketing and Advertising from The College of Management Academic Studies, attained between 2013 and 2016, and a Bachelor's degree in Economics and Management from The Open University Israel, completed from 2008 to 2012.
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