Miguel Ribeiro is an experienced market intelligence and pricing professional currently serving as the Coordinator of Market Intelligence and Pricing at Localiza&Co since June 2021. In this role, Miguel focuses on studying the effects of useful life changes on used car depreciation and margin, as well as analyzing factors influencing depreciation. Prior positions at Localiza&Co included Senior Market Intelligence and Pricing Analyst, Senior Financial Planning Analyst, and Junior Market Intelligence and Pricing Analyst, where Miguel contributed to significant projects such as the RAC agencies ROIC project and studies on the Localiza-Unidas merger. Prior experience includes a Marketing Assistant role at Reframax Engenharia Ltda, where Miguel created and analyzed Power BI reports and market reports, as well as an Administrative Assistant position at Transportes Triunfo handling budgets and logistics. Miguel began the professional journey as an intern at Correios, assisting in customer service and operational tasks. Educational qualifications include an MBA in Data Science and Analytics from USP/Esalq and a graduation degree in Math from Universidade Federal de Minas Gerais.
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