Kyri Lilikakis is a seasoned professional in marketing analytics and insights with extensive experience at LinkedIn and Procter & Gamble. Currently serving as a Senior Insights Analyst for LinkedIn Ads in Global Strategic Accounts, Kyri has developed expertise in Big Data, AI, and client management, following a successful tenure focusing on the UK and Ireland markets. Prior experience at Procter & Gamble includes roles such as Manager of Marketing Technology for Northern Europe and Analytics & Insights Manager in Beauty Care, where Kyri successfully drove data strategy, enhanced analytical tools, and provided actionable consumer insights. Kyri co-founded eNVy softworks, a game development startup, and holds an Integrated MEng degree in Computer Engineering from the University of Patras.
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