Lezzoo wants to build the “super-app of the Middle East,” starting with an on-demand delivery service in Iraq. The company currently delivers food, beverages, groceries and pharmaceuticals to users in Iraq. The founder says they are seeing positive unit economics, including a net profit of 63 cents per delivery. The market is huge — 40 millionpeople live in Iraq, but there is no digital infrastructure in place to serve the needs of an increasingly mobile population. The founder claims there’s a demand for mobile services like Lezzoo, citing that current users are placing two orders per month. Due to the lack of digital infrastructure in the country, Lezzoo is tasked with solving the problems of payments and mapping in addition to scaling its delivery network.

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