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Elisabeth (Betsy Perrin) Mattimoe is a senior-level strategic marketer with over 20 years of experience in both agency and client-side roles. Currently serving as the Vice President of Cash Management and Partner Product Manager at JPMorgan Chase & Co., Betsy focuses on profitability and portfolio management for business debit products. Their past roles include leadership positions at Huntington National Bank, The Longaberger Company, and MindWorks Strategies, LLC, where they have demonstrated expertise in direct marketing, campaign planning, and brand building. Betsy holds a BS in Marketing from Miami University and a BS in Hotel Restaurant Management from the University of Denver.