Jessica Rivera is an accomplished media professional with extensive experience in video investment and media buying. Currently serving as Director of Video Investment at Horizon Next since November 2016, Jessica leads client launches, analyzes results, and collaborates with Brand Strategy teams to implement optimizations. Previous roles at Horizon Next include Associate Media Director and Senior Media Buyer, focusing on managing national, local, and digital campaigns. With a strong background in negotiations and budget management established during time as an Associate Media Buyer and Assistant Media Buyer at Horizon Media, Jessica has also contributed to marketing and event planning at High Wide & Heavy. Jessica holds a Bachelor's Degree in Communication from the University at Albany.
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