Laura Hendriks is an experienced marketing professional who has worked in various roles at companies like Hitachi Construction Machinery (Europe) NV, JLG Industries, and Tradefairtravel. With a Master's degree in Marketing/Marketing Management, Laura has a background in planning and managing exhibits, event organization, contract negotiations, budgeting, and developing marketing strategies. Laura's expertise includes establishing tradeshow plans, acquiring and maintaining accounts, and coordinating and training staff.