Axcella Xu is a data-driven business and analytics leader currently serving as the Corporate Director of Customer Intelligence and Digital Business Operations at Henkel. Previous to this role, Axcella expanded their expertise at Henkel as the Corporate Director of Digital Business Operations. Axcella’s experience also includes leadership positions at eBay, where they served as Head of EU Analytics and Senior Performance Analytics Manager, and at PayPal as the APAC Regional Lead for Commercial Risk Underwriting. Axcella holds a robust background in analytics, customer behavior research, and digital engagement strategies.
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