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Carly Van Houten is a Media Lead at RPM, having joined the company in November 2025. Prior to this role, Carly worked as a Senior Digital Media Planner/Buyer at Serino Coyne from May 2021 to November 2025, where responsibilities included creating and executing paid media strategies for notable clients such as The Museum of Modern Art and Fathom Entertainment. Before this, Carly served as a Digital Media Strategist at JL Media from July 2019 to May 2021, managing various digital media campaigns. Early career experiences included roles as an Office Clerk and Marketing and PR Intern, supplemented by a solid educational foundation with a Bachelor of Science in Marketing and Communications from Saint Joseph's University, completed in 2019.