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Sílvia Canela is the Director of Expansion at Wellness Revolution, overseeing the franchising of YogaOne and DiR. They co-founded and served as Marketing Manager at Gymadvisor.com from 2013 to 2015, allowing access to over 1,100 gyms in Spain, the Netherlands, and Italy. Sílvia has held various roles in clubs DiR, most notably in marketing and expansion, contributing to the establishment of over 75 franchises. They have an extensive educational background, including degrees from ESADE Business School and The London School of Economics, among others.