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Isolina Lopez Rivarola is the Head of Strategic Experiences and Events at Google Cloud EMEA, where they lead a team to deliver over 50 events per quarter across the region. With more than 15 years in the technology sector, Isolina has extensive experience in B2B marketing, having developed successful go-to-market strategies and managed initiatives that generated marketing pipelines exceeding $1 billion. Their previous roles at Google include leading Google My Business marketing across EMEA and driving demand generation for Digital Native accounts. Isolina's education includes a degree in Economics from Universidad de Buenos Aires and further studies at Bard College Berlin and The Wharton School.