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Jerome Bridon is a Senior Product Marketing Manager at GE, where they drive go-to-market strategies and develop unique selling propositions. With extensive experience in branding and product promotion, they have successfully utilized various communication channels to enhance brand awareness and lead generation. Jerome's previous roles include Marketing Manager at LRQA, Marketing Communications Director at Alstom, and Senior Marketing Communications Manager at GE Renewable Energy, where they focused on marketing strategy, digital communication, and brand management. They hold an MBA in Marketing and Management from IAE Lyon.