General Assembly is a private, for-profit education organization founded by CEO Jake Schwartz, Adam Pritzker, Matthew Brimer, and Brad Hargreaves in early 2011.

Education

General Assembly

General Assembly's headquarters in New York, NY, United States

Daniele Grassi

Jack Habig

Jacqui Brady

Aletra Cobbs

Sharifa A. L.

John Fong

Anthonee Patterson

Gretchen Jacobi

Jourdan Hathaway

Jeff Bergin

Danielle Chircop

The Training and Instruction team at General Assembly is responsible for designing and delivering high-quality educational experiences across various disciplines, including product management, software engineering, UX design, and data analytics. Comprising experienced instructors and managers, the team focuses on developing and refining curriculum, facilitating engaging classes, and ensuring learner success through effective instructional strategies and personalized support. Their mission is to equip students with the skills needed to thrive in today's fast-paced tech landscape.

Training and Instruction

The Leadership Team at General Assembly is responsible for guiding the strategic vision and operational execution of the company. Comprising key executives from various functional areas, the team collaborates to drive innovation in educational offerings, enhance client delivery, and ensure organizational effectiveness, while fostering a culture of impact and growth across global markets.

Leadership Team

The Client Success and Account Management team at General Assembly is dedicated to fostering strong relationships with clients, ensuring they achieve their educational goals and receive maximum value from GA's offerings. This team manages client accounts, provides strategic guidance, and addresses concerns to enhance customer satisfaction and retention, enabling organizations to effectively implement training solutions for their employees.

Client Success and Account Management

The Technical Operations and Engineering team at General Assembly is responsible for developing and maintaining the technological infrastructure that supports the organization's educational platforms. This team collaborates on software development, user experience design, and the integration of Salesforce solutions to enhance operational efficiency and deliver high-quality learning experiences for students. Their expertise spans web development, UX design, and engineering, driving innovation and technical excellence within the company.

Technical Operations and Engineering

The Marketing and Brand Strategy team at General Assembly is responsible for developing and implementing marketing initiatives that enhance brand awareness and drive enrollment across global markets. This team collaborates on strategic campaigns, manages partnerships, and analyzes market trends to deliver impactful messaging that resonates with prospective students and fosters engagement across various channels.

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General Assembly

Org chart

Teams

Training and Instruction

Leadership Team

Client Success and Account Management

Technical Operations and Engineering

Marketing and Brand Strategy

Offices

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General Assembly

Org chart

Teams

Training and Instruction

Leadership Team

Client Success and Account Management

Technical Operations and Engineering

Marketing and Brand Strategy

Offices

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