Sophie Wood is an accomplished marketing professional with extensive experience in influencer marketing and creative strategy. Currently serving as Director of Strategy at Fohr since November 2020, Sophie has managed notable accounts such as Sephora's #SephoraSquad, DICK'S Sporting Goods, and Dove. Prior roles include Senior Client Success Associate at Obviously, where Sophie oversaw major campaigns for brands like Ulta Beauty, and Creative Strategist at Fohr, where strategy development and industry trend analysis were key responsibilities. In addition to professional endeavors, Sophie founded Book Bimbos, an online book club with over 700 members, and brings a diverse background in social media strategy and creative direction from positions at companies including Big Spaceship and NMA Public Relations. Sophie's educational background includes a Bachelor of Arts in Advertising from the University of Oregon.
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