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John Farmer is a strategic advisor and consultant in the fluid power industry, currently providing freelance consultancy services. From 1999 to 2025, they served in various capacities at Flowtech, including Strategic Advisor, Group Product & Growth Director, Managing Director, and Director of Product Management Development. Additionally, John held leadership roles at the British Fluid Power Association, serving as President and Vice President from 2019 to 2024. Prior to their extensive experience in the fluid power sector, they worked as a Maintenance Engineer at ZINCCAST FOUNDRY LIMITED from 1986 to 1996.