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Michele Friolotto

CRO Strategist

Michele Friolotto is a seasoned CRO and growth hacking professional currently leading conversion rate optimization strategies for various Luxottica eCommerce brands. With a Master’s degree in Brand Management & Communication from Politecnico di Milano, Michele previously held key roles at LG Electronics Italia, where they managed digital marketing teams and implemented comprehensive digital projects. Earlier experience includes serving as a Brand Strategist and Designer at DEseip, where they focused on brand development and user experience. Michele's diverse background in marketing, design, and project management underpins their passion for fostering brand growth through innovative strategies.

Location

Milan, Italy


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