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Michele Cole is an experienced marketing professional with a robust background in event and experience marketing. Since joining Esri in December 2009 as the Head of Events, Michele has significantly advanced the role to include all Event Marketing and Campaign Strategies as Vice President. Michele's leadership has facilitated operational excellence for numerous high-profile conferences and trade shows, driving improved collaboration and resource allocation. Prior to Esri, Michele worked at AT&T in various capacities, including Director of Marketing and Director of Sales Programs, where Michele spearheaded the creation and execution of over 350 global events and sales programs that contributed to substantial revenue growth. Michele holds a BA in History of Art and German Language & Literature from Smith College and an MBA in Strategic Marketing & Management from Georgetown University.