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Martin Gent is an award-winning Creative Director and Coach specializing in storytelling enhanced by generative AI. With a career spanning several decades, Martin has held pivotal roles at major networks such as ITV, NBCUniversal, and Disney, where they contributed to notable projects like Toy Story 4 and Star Wars: The Rise of Skywalker. Currently, Martin serves as the Founder and Creative Director of Buska Video and is a Co-Founder of the Creative AI Network, fostering collaboration among creatives in the AI space. They have also earned recognition as a LinkedIn Top 100 AI Creative and received the AIMI Award.