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JB

Jasme Bantens

SVP, Audience Science I Data & Technology

Jasme Bantens is a marketing executive and consultant with over 25 years of experience in integrated marketing, audience science, and analytics. Currently serving as a Principal Consultant, Jasme provides strategic guidance on digital strategy and audience development, leveraging data-driven insights to enhance user experiences. Previously, Jasme held various leadership roles, including Vice President at Goldman Sachs and Managing Partner at Wavemaker, where they drove business transformation through innovative audience strategies and analytics. With a Master's in Media Marketing, Jasme has made significant contributions to the AdTech and MarTech industries, emphasizing ethical data use and compliance.

Location

New York, United States


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