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Ejiro W. Odogun MCIM CMKtr has extensive experience in marketing and business development, with a focus on analytics and strategic planning. At Caterpillar Inc., Ejiro served as a Marketing Analytics & BI Specialist, developing analytical tools to enhance parts sales revenue. Ejiro also held the position of Aftermarket Account Manager for Europe, overseeing major distributor performance. Currently, at Dell Technologies as a Strategic Planning, Performance & Operations Manager, Ejiro leads the execution of growth initiatives and collaborates with key stakeholders. Ejiro's past roles include Market Research Intern, Sales Executive, and Area Manager, with a strong educational background featuring a B.Sc in Geography and Regional Planning from the University of Benin and an MBA from Lagos Business School. Ejiro is also a member of the Worshipful Company of Marketors, contributing to the professional marketing community.