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Ville Immonen

Service Design Principal, Vice President

Ville Immonen is an experienced professional in service design and customer experience, currently serving as Vice President and Team Lead at DBS Bank since January 2023. Prior to this role, Ville worked at Nordea as a Senior Service Designer, focusing on customer experience strategies and steering design projects for mobile banking and digital sales, from January 2019 to January 2023. Ville's earlier experience includes senior service design roles at Hellon and Idean, where key projects involved strategic service design in public services, healthcare, and digital banking. Ville also contributed to Nokia's research on educational mobile applications while completing a master's thesis and held a project management position at Design Factory India. Educational credentials include a Master of Science in Product Development and Design from Aalto University and a Bachelor of Science in Machine Design from the same institution.

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