Crown Motors Limited began in April 1986 when Craig and Emilie Wierda purchased Ter Haar Venhuizen Cadillac Oldsmobile in Holland, Michigan.  In 1987, the Dealership moved into a new facility at 196 Regent Boulevard where we continue to serve our Customers today.  In 1988, the business expanded with the purchase of Hope Imports and the Mazda line.  The Buick line was added in 1989 with the purchase of VandenBerg Buick.  Three years later, August of 1992 the Honda franchise was added to the Regent location with the purchase of Jerry Timmer Honda.

Crown Motors added another location in Holland, Michigan in August 1998 with the purchase of Great Lakes Toyota on Chicago Drive.  Our Chicago Drive location also houses our Volkswagen dealership.

In March of 2011 Crown’s third location was added on Central Avenue and US31 in Holland.  This location offers Chrysler, Dodge, Jeep and RAM products.

Further North on US31 you will find the most recent member of the Crown Motors family, The Mall of Crown Motors. Here we carry pre-owned vehicles such as Subaru, Ford, and many other popular brands and also offer an express service lane.

Today, Crown Motors holds 10 new vehicle franchises and serves Customers through 5 locations in Holland, MI.

Automotive

Crown Motors Holland

Crown Motors Holland's headquarters in Holland, MI, United States

The Vehicle Management team at Crown Motors Holland is responsible for the acquisition, inventory management, and overall coordination of new and pre-owned vehicles across all dealership locations. This team ensures that the dealership has a diverse and well-maintained stock of vehicles available to meet customer demand, while also managing logistical and operational aspects related to vehicle procurement and distribution.

Vehicle Management

The Sales and Business Development team at Crown Motors Holland is responsible for driving vehicle sales across the company's multiple franchises, maintaining customer relationships, and identifying new business opportunities. The team consists of representatives specializing in both new and pre-owned vehicles, as well as various sales managers and marketing associates who work together to ensure customer satisfaction and achieve sales targets. They focus on strategic growth, customer outreach, and the effective promotion of Crown Motors' wide range of automotive offerings.

Sales and Business Development

The Finance and Warranty team at Crown Motors Holland is responsible for managing the financial transactions and warranty claims across all vehicle franchises. Finance Managers oversee customer financing, leasing, and insurance options, ensuring a smooth financial process for vehicle purchases. Warranty Administrators handle warranty claims, ensuring compliance with manufacturer guidelines and that customers receive appropriate coverage for repairs and services. The team works collaboratively to ensure financial integrity and customer satisfaction.

Finance and Warranty

The Customer Care Team at Crown Motors Holland is dedicated to ensuring exemplary service and satisfaction for all customers. This team handles inquiries, resolves service issues, and assists with sales transactions, fostering a positive customer experience across Crown Motors' various locations and automotive brands. With a focus on personalized care, the team works to build lasting relationships and uphold the company's commitment to excellent customer service.

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Other teams

Sales and Business Development

Finance and Warranty

Customer Care Team

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People (3)

Jobs (0)

Other teams

Sales and Business Development

Finance and Warranty

Customer Care Team

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