Ian Yeates is a seasoned professional in account management and business development, currently serving as the Commercial Account Director at Creative Force since February 2025. Prior to this, Ian held various leadership roles at SpinMe Ltd, including Client Relationship Director, where responsibilities involved managing key accounts for top-tier retailers such as Gucci and Harrods. Ian's extensive experience also includes positions at Amer Sports Corporation, Nike, and ONside Business Development Ltd, with a strong focus on sales and client relations in the sports and retail sectors. Ian earned a Bachelor of Arts in Sports Tourism & Management from the University of Bedfordshire and possesses a solid foundation in leisure and tourism studies.
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