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Mathias Strand Nielsen is an experienced digital marketing professional with a strong focus on paid search and SEM, currently serving as the Head of Paid Search at Conversio since January 2016. Mathias has held various positions at Conversio, including Senior Advisor Paid Search and Junior SEM Specialist, specializing in Google AdWords and Google Analytics. Previous experience includes roles as a Digital Marketing Specialist at Conversio ApS and logistics and sales positions at Salling, Bauhaus, and Løvbjerg. Mathias holds a PBA in Digital Concept Development with a focus on e-commerce from Erhvervsakademi Aarhus, as well as an educational background from Viborg Handelsgymnasium.