Jimena Pérez Conde is the Head of Direct to Consumer in Mexico for Coca-Cola FEMSA. They previously held various positions within the company, including roles in operational planning and traditional market management. Prior to joining Coca-Cola FEMSA, Jimena was the Director General at VOM FASS México from 2012 to 2016. They earned a degree in Marketing and Finance from the Instituto Tecnológico y de Estudios Superiores de Monterrey between 1991 and 1995.
Location
Guatemala, Guatemala
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