Li Fu serves as the Chief Financial Officer at 4PX since December 2022 and also holds the position of CFO for C2M companies and the Russian operations at 菜鸟网络 since December 2019. Prior to these roles, Li Fu was a Senior Finance Supervisor at Alibaba Group from September 2017 to December 2019 and the Head of Emoluments & Performance at 京东数科 for a brief period in 2017. Li Fu's earlier experience includes serving as the Financial Leader at JD.ID in Indonesia and a Senior Manager at JD.COM, where responsibilities spanned financial management, supplier rebates, and program management. Li Fu began the professional journey as a Senior Auditor at Deloitte from 2006 to 2012. Educational qualifications include an MBA from Fudan University and a Bachelor's degree in Financial Management from Beijing Wuzi University.