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Troy Williams

Director Franchise Support

Troy Williams is an experienced executive with a strong background in product management and business development, currently serving as the Director of Franchise Support at Bridgestone Americas, overseeing a team of 50 in enhancing the franchised dealer network. Prior to this role, Troy held positions at HNI Corporation, managing a $900M product portfolio as Sr. Director of Product Marketing and overseeing a $250M+ product line as Director of Product Management. Additional experience includes leadership roles at The HON Company and Bridgestone Bandag, LLC, where Troy successfully directed marketing strategies and developed new business models, contributing to significant revenue growth and operational improvements. Troy holds a BBA in Marketing and Finance and an MBA, both from the University of Iowa.

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