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Marcello Patané

Associate Director Market Research, Social Media & Digital Insights focus

Marcello Patané is a seasoned digital media professional and ethnographer with a strong focus on online media strategy, market research, and social insights. They have held various roles, including Associate Director of Market Research at Biogen, and have garnered experience in organizations such as Microsoft Advertising, Novartis, and Nestle. Marcello has contributed to academia as a lecturer at Scuola d'Italiano in Oslo and has a solid educational background, including a Master of Arts in Mass Communication from Università di Bologna and a Master of Arts in Marketing and Corporate Communications. They continue to leverage their expertise in digital and social media landscapes.

Location

Basel, Switzerland


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