Manuela Garcia Viera is a Marketing and Logistics major at Universidad de La Sabana and an exchange student at INSPER in Brazil. Currently serving as a Senior Growth Analyst at Bia Energy, Manuela has previously held roles as a Digital Marketing Research Assistant at INSPER and an intern at L'Oréal. With a strong passion for innovation, product management, and branding, Manuela has successfully implemented various digital marketing strategies and led significant projects throughout their academic and professional journey. Manuela also contributed as a teaching assistant at Universidad de La Sabana, reflecting a deep commitment to both learning and mentorship.