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Raphaël Sacchi is a Lead & Marketing Automation Manager with a strong background in B2B marketing. They have experience defining lead management processes at Bechtle, where they also implemented marketing automation campaigns using Oracle Eloqua. Prior to this, Raphaël served as a Category Manager, analyzing product categories and executing marketing plans. They began their career in marketing roles at GPV France, overseeing product lifecycle management and consumer panel analysis. Raphaël holds a Master's degree in Marketing and Management from University College Cork and additional marketing qualifications from Ecole de Management Strasbourg and Université de Strasbourg.