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Craig Wilkinson is a strategic alliance and marketing professional currently serving as the Global Strategic Alliances Marketing Senior Manager at Boston Consulting Group. With a strong background in developing data-driven marketing strategies, they have demonstrably increased product sales and campaign ROI in prior roles at companies such as DS SolidWorks Corporation and PTC. Craig has a history of building effective marketing functions and enhancing collaboration across teams, contributing to significant business growth. They hold an M.B.A. from Babson College and a B.A. from Connecticut College.