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Sidnei Castro is a seasoned professional in the pharmaceutical market with extensive international experience in Latin America and Canada. Currently, Sidnei serves as a Sr. Director and Commercial Lead for Women's Health at Bayer, overseeing cross-functional teams and managing substantial annual sales. Previously, Sidnei held various leadership roles at Bayer, Merck, and Johnson & Johnson, focusing on marketing and sales strategies across multiple product lines. Sidnei's academic credentials include an undergrad in Business Administration from FGV, an MBA from Fundação Getulio Vargas, a Master's in Strategic Management from London Business School, and a postgraduate degree in Digital Marketing Strategies from Northwestern University.