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Mark LaRosa is a seasoned SaaS go-to-market architect with over 20 years of experience driving significant revenue growth for startups and established companies alike. They have played pivotal roles in more than 25 startups, developing go-to-market strategies and implementing sales processes that have generated over $500 million in total revenue. Mark's expertise spans various domains, including sales team leadership, revenue acceleration, and U.S. market entry, consistently achieving remarkable results like launching U.S. operations for iMocha and generating $8.5 million in ARR at ProjectManager. They currently serve as the VP of Sales USA at base while previously holding key positions such as SVP of Sales at USREM and Interim VP of Sales for several companies. Mark holds a Bachelor of Science degree in Management Information Systems from Stevens Institute of Technology.