Aura Blockchain Consortium was established by leading luxury players LVMH, Mercedes-Benz, OTB Group, Prada Group and Cartier, part of Richemont. The luxury groups have joined forces to address the shared challenges of communicating authenticity, responsible sourcing and sustainability in a secure digital format. Aura Blockchain Consortium is a non-profit association based in Switzerland with the purpose to promote socially responsible, sustainable, and customer-centric business practices throughout the lifecycle of luxury products by leveraging blockchain and other technologies. By promoting the use of a single global blockchain platform open to luxury brands of all sectors worldwide, the platform provides consumers with additional information, services, transparency and raises the customer experience to a new level.

Blockchain

Non Profit

Aura Blockchain Consortium

Aura Blockchain Consortium's headquarters in Geneva, Switzerland

This department focuses on promoting the organization's brand, managing communication strategies, and providing support to customers.

Marketing and Communications

This department oversees organizational direction and strategic decision-making at the highest level.

Governance Council

The Technical Development Team at Aura Blockchain Consortium is responsible for designing and implementing the blockchain infrastructure that supports the secure and transparent tracking of luxury products. This team combines expertise in software development, systems architecture, and operational efficiency to ensure that the platform is robust, scalable, and user-friendly. They work collaboratively to enhance features that promote responsible sourcing and sustainability, ultimately enriching the customer experience while upholding the integrity of luxury brands.

Technical Development Team

This department oversees the integration and management of brand initiatives and onboarding processes.

Brand Operations

This department is responsible for managing financial planning, analysis, and reporting.

Finance Division

This department focuses on developing and executing marketing strategies and communication initiatives to enhance brand presence and engage target audiences.

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People (3)

Jobs (0)

Other teams

Governance Council

Technical Development Team

Brand Operations

Finance Division

Marketing and Communication

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People (3)

Jobs (0)

Other teams

Governance Council

Technical Development Team

Brand Operations

Finance Division

Marketing and Communication

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