Ivan Fernandez Pascual is a skilled professional in Salesforce Marketing Cloud, currently serving as a Senior Specialist at Astara since September 2025. Prior to this role, Ivan worked as a Specialist at McCann and as a Consultant in Technology Enablement for CRM Salesforce at KPMG, where responsibilities included CRM training, customer journey design, and system administration. Ivan began in the marketing field as an online marketing assistant at Grupo Solar de Samaniego and also had an internship at Grupo Loang. Ivan holds a Master's degree in Digital Marketing from ICEMD and a certification as a Front-End Developer from Upgrade Hub.
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