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Armando Lopez is an accomplished marketing professional with extensive experience in digital performance and strategic marketing across various industries. Notable positions include Digital Performance Director at Havas Media Group, where Armando developed multi-media marketing strategies for international brands, and Head of Marketing for Streaming Platforms at Paramount, overseeing comprehensive marketing campaigns for Paramount+ and Pluto TV. Armando also served as Digital Business Director at Omnicom Media Group and held leadership roles at Hasbro and iProspect Spain, where strategic insight and performance marketing were key focuses. With an executive marketing program from Cornell University and a Bachelor of Business Administration from Universidad Rey Juan Carlos, Armando combines a solid educational background with a proven track record in driving engagement and revenue growth in both B2C and B2B contexts. Currently, Armando is the Digital Marketing Lead for Canada and Latin America at Apple.