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Allana Pritchard is a Senior Manager in UX Design at Amazon Shopping Design, where they focus on creating intuitive and delightful user experiences. With a diverse skill set, their experience spans enterprise and retail across multiple devices, including significant contributions to projects like Amazon Halo and the end-to-end shopping experience for the Echo Spot. They previously worked as a Principal UX Designer and hold a BA in Industrial Design and Visual Communication Design from the University of Washington, along with additional studies in UX/Web Design and Development. Allana's design approach emphasizes problem-solving, flexibility, and a strong customer focus.