ÂÜÀòÂÒÂ×

Rachel Biederman is a seasoned senior marketing executive with extensive experience in B2B, SaaS, technology, and biotech sectors. Having previously served as CMO and led marketing efforts at various organizations, they excel in growth marketing, delivering significant results through innovative strategies and tactical execution. Rachel has held leadership roles at companies like Reed Group, Alight Solutions, and Biodesix, where they spearheaded marketing transformations and drove substantial increases in sales-qualified leads and brand visibility. They are currently the Head of Revenue and Growth Marketing at Alight Solutions, following a tenure as Vice President Marketing at Reed Group. Rachel holds a BA from Northwestern University and continues to further their education.