Rob Finnegan serves as the Head of Risk and Analytics at Affirm, a position held since September 2025, while also being a Partner at Arica and a Board Member and Co-Founder of Verdata since June 2023. In addition to these roles, Rob holds board memberships at Amigos Hospitalito Atitlan and Capital Bank, N.A. Moreover, Rob has served as Chairman and Chief Executive Officer of Koalafi, a leading fintech company in the U.S. Since 2015, Rob has contributed significantly to the fintech industry. Prior experience includes strategic advisory at Prime Financial Technologies and leading initiatives at Capital One in various senior vice president roles, steering marketing and lending strategies for substantial credit card portfolios. Rob's extensive background in financial technology, risk management, and lending analytics is supported by a Bachelor of Science degree in Systems Engineering from the University of Virginia.
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