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John Duncan is a data enthusiast and Senior Manager of GTM Strategy and Operations at Affirm, with 8 years of progressive experience in data manipulation and analytics. They previously served as a Senior Sales Strategy Analyst at Softchoice, where they contributed to corporate target setting and developed statistical models to support executive decision-making. John has also excelled in various roles, including teaching assistance at Wilfrid Laurier University and sales analysis positions at several companies. A graduate of Wilfrid Laurier University with a Bachelor's Degree in Business Administration, they graduated with High Distinction and received the Alumni Gold Medal for their academic excellence.