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Cindy Chen is a brand marketing leader with extensive experience in lifestyle and consumer brands, including personal care and beverage alcohol. Beginning their career in consumer research, Cindy built a strong foundation in brand marketing at Unilever and established CPG companies, demonstrating expertise in consumer insights and product innovation. Currently, as the Senior Director of Marketing, Social & Influence at Adore Me, Cindy continues to drive growth and engagement. Previously, they played a crucial role at a craft beverage company, where they developed a direct-to-consumer channel that became a key revenue driver. Recognized as a visionary leader, Cindy has successfully collaborated with diverse teams on brand launches and business transformations, always bringing creativity and cultural fluency to their work.