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Ji Brust is a brand marketing insights and analytics professional with over four years of experience in translating consumer and cultural insights into impactful marketing strategies. They have worked with notable companies such as adidas, where they built and scaled brand analytics functions to drive data-informed decision-making across teams. Ji holds a Bachelor's degree in Digital Culture from Arizona State University and has amassed diverse skills in consumer insights, marketing effectiveness, and campaign measurement. Their strategic work has contributed to significant improvements in brand visibility and engagement through data-driven storytelling and real-time performance optimization.