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Hannah Higerd is a Senior Brand and Product Marketing Manager at Acuity Brands, where they formulate strategic marketing plans and manage cross-functional projects. Previously, they served as a PR Account Executive at mWebb Communications, an Assistant PR Manager for the Hong Kong Tourism Board, and held roles at DreamWorks Animation and Pelican Products, Inc. Hannah has developed a passion for storytelling and people-centered solutions throughout their career, leveraging a data-driven mindset to cultivate meaningful relationships and drive successful campaigns. They earned a Bachelor's degree in Communications with a focus on Public Relations from California State University-Fullerton. Hannah is also a CASA Volunteer, committed to supporting children in the foster care system.